LinkedIn Sales Navigator

LinkedIn Sales Navigator is the primary tool for building B2B prospecting lists from LinkedIn’s database of 900M+ professionals. It provides advanced search filters that go far beyond LinkedIn’s free search: filter by company headcount, seniority, function, geography, years in role, recent LinkedIn activity, and dozens more signals.

Sales Navigator also shows who at your target accounts has changed jobs recently, who posted on LinkedIn in the last 30 days (a proxy for engagement), and which accounts have been growing headcount — all useful targeting signals for personalised outreach.

Core use cases

• List building: Find all VP Sales at B2B SaaS companies with 50–500 employees in North America
• Account intelligence: See who’s hiring, who changed roles, who was just promoted
• InMail: Send direct messages to LinkedIn members even without a connection (limited per month)
• CRM sync: Push contacts and accounts into Salesforce or HubSpot

Sales Navigator pricing and limits

Core plan: ~$100/month. Advanced and Advanced Plus add team features and CRM sync. Limits include: 50 InMails/month, 2,500 saved leads, and 25 saved accounts on Core.

Sales Navigator as a data source

Many outbound teams use Sales Navigator for prospecting, then enrich the exported contacts with email addresses and phone numbers through Clay, Apollo, or ZoomInfo before sequencing. The LinkedIn profile data is the starting point; enrichment layers turn it into a sendable contact record.

Related concepts

Sales Navigator pairs with email verification tools and sequencing platforms to turn LinkedIn’s professional data into actionable outbound contact lists.